Advanced Clutch Technology.
Advanced Clutch Technology leads the industry in performance clutches and flywheels. When Rich Barsamian, VP of Sales & Marketing for the company and SEMA's 2014 Person of the Year asked us to add vigor to the ACT brand, we obliged. First things first. The homework. We did our due diligence by immersing ourselves in all things ACT. What we found is that ACT is truly the choice of champions. While other brands make these claims, it is a fact in the case of ACT. The company sponsors many drivers, including Matt Amrine, 2013-2014 NMRA Factory Stock Champion, Chris Forsberg, 2014 Formula Drift Champion, Fredric Aasbo, 2014 Formula Drift Runner up and James Deane, 2014 Drift- All-stars European Champion. Advanced Clutch Technology products played a critical role in winning these titles. As a result of this and after long deliberation and planning, the following statement was born and was immediately put to use in national ads, including print and online: Some Dream. Champions ACT.